Fees and key information

Course type
Undergraduate
UCAS code
N503
Entry requirements
On this page

Why study this course?

Our four-year Marketing (including foundation year) BA (Hons) degree has a built-in preparatory year (Year 0), which provides an alternative route into university if you don't have traditional qualifications or can't meet the entry requirements for a three-year undergraduate marketing degree.

As part of the degree, you'll have the chance to work towards a professional marketing qualification from the Chartered Institute of Marketing (CIM).

During your foundation degree you’ll get a broad introduction to business in a supportive environment. The foundation year is intended to boost your confidence, improve your academic skills and unlock your potential so that you’re well-equipped to continue your studies in the subsequent three years of this marketing degree.

You will share your foundation year with students on other foundation year courses, giving you a taste of a variety of other business-related disciplines as well as marketing.

Year 1, 2 and 3 are more focused on the principles and practice of marketing, as you study the same course content and modules as students studying our Marketing BA (Hons) degree.

With opportunities to specialise in social media, project management, customer relationship management (CRM) and more, you’ll learn to be an effective and innovative marketer capable of operating in a wide range of environments.

You'll graduate from the degree with the same title and award as those who studied the traditional three-year course. Following the foundation year, there is some flexibility to specialise in a different area of business should you choose to.

81% student satisfaction

Our marketing courses scored 81% for overall student satisfaction in The Complete University Guide 2024

Industry experienced guest speakers

Guest speakers from a variety industries share their knowledge to enhance your learning experience

Learn the skills you need to reach your full potential

This four-year degree course includes an intensive foundation year (Year 0) which will provide you with the skills required for your subsequent three years of study

Course details

In addition to the University's standard entry requirements, you should have:

  • at least one A level (or a minimum of 32 UCAS points from an equivalent Level 3 qualification, eg BTEC Subsidiary/National/BTEC Extended Diploma)
  • English Language GCSE at grade C/4 or above (or equivalent)

Accreditation of Prior Learning

Any university-level qualifications or relevant experience you gain prior to starting university could count towards your course at London Met. Find out more about applying for Accreditation of Prior Learning (APL).

English language requirements

To study a degree at London Met, you must be able to demonstrate proficiency in the English language. If you require a Student visa (previously Tier 4) you may need to provide the results of a Secure English Language Test (SELT) such as Academic IELTS. This course requires you to meet our standard requirements.

If you need (or wish) to improve your English before starting your degree, the University offers a Pre-sessional Academic English course to help you build your confidence and reach the level of English you require.

You'll be assessed through presentations, assignments and written examinations.

This marketing degree will allow you to work in a range of sectors, in areas such as:

  • brand marketing
  • market research
  • digital marketing
  • b2b marketing 
  • product marketing. 

If you study your undergraduate degree with us, as a graduate of London Met, you'll be entitled to a 20% discount on a postgraduate course if you continue your studies with us.
* exclusions apply

This is a four-year degree course with a built-in foundation year (Year 0). It's the perfect route into university if you don't meet the necessary entry requirements for the standard undergraduate degree. You'll graduate with a full undergraduate degree with the same title and award as those who studied the three-year course.

Please note, in addition to the tuition fee there may be additional costs for things like equipment, materials, printing, textbooks, trips or professional body fees.

Additionally, there may be other activities that are not formally part of your course and not required to complete your course, but which you may find helpful (for example, optional field trips). The costs of these are additional to your tuition fee and the fees set out above and will be notified when the activity is being arranged.

Discover Uni – key statistics about this course

Discover Uni is an official source of information about university and college courses across the UK. The widget below draws data from the corresponding course on the Discover Uni website, which is compiled from national surveys and data collected from universities and colleges. If a course is taught both full-time and part-time, information for each mode of study will be displayed here.

How to apply

If you're a UK applicant wanting to study full-time starting in September, you must apply via UCAS unless otherwise specified. If you're an international applicant wanting to study full-time, you can choose to apply via UCAS or directly to the University.

If you're applying for part-time study, you should apply directly to the University. If you require a Student visa, please be aware that you will not be able to study as a part-time student at undergraduate level.

When to apply

The University and Colleges Admissions Service (UCAS) accepts applications for full-time courses starting in September one year before the start of the course.

Our UCAS institution code is L68.

Visit UCAS for more details.

To find out when teaching for this degree will begin, as well as welcome week and any induction activities, view our academic term dates.

Are you from outside the UK? Find out how to apply from your home country

Find out more

News and success stories

Visit us